British Music Experience

Discover the very best of British music through the ages at the fascinating British Music Experience! Whatever your age, whichever genre you’re into and whoever your favourite artist is, there’s something for everyone to enjoy!

You’ll get the extra special chance of seeing over 600 pieces of memorabilia, including outfits worn by musical superstars Freddie Mercury, Dusty Springfield, the Spice Girls and Adam Ant. As if this wasn’t enough, you’ll also get to see some of the most famous musicians of all time’s instruments, such as the Sex Pistols' guitars.

No one represents current British music more than 100 million record-selling Adele, and you’ll have the opportunity to see her handwritten set list from her first tour alongside original Brit Award statues. You’ll also find the authentic Saville Row Apple Corp front door made famous by the Beatles.

After discovering the many costumes, instruments and other fascinating memorabilia, you'll have the chance to be a superstar for the day! Why not learn a musical instrument using the best music equipment available in the Gibson Studio – the drum kit awaits! There’s a dance studio to dance through decades of British music!

At the end of your British Music Experience, you can explore the exclusive variety of gifts, clothing, books and memorabilia and have time to grab a snack at the Star Cafe. This is a simply unmissable look into British Music through the ages!

Live Aid 40: Music, Power & Unity (5th June 2025 to 4th January 2026)
Look back at the legendary Live Aid concert 40 years on through some of the personal archive of organiser Bob Geldof. Planned as a 'global jukebox', the concert was created to raise awareness and funds for the famine in Ethiopia, and it was a massive success. Broadcast to over 150 countries, 72,000 people attended Wembley Stadium and 90,000 packed into the John F. Kennedy Stadium, making it one of the greatest concerts of all time.

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